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How to Secure Your Business Name and Logo with a Trademark

Make Your Business Official

Getting a trademark for your business is an important step when you want to protect your unique name or logo. A trademark helps customers know who made a product or provided a service. It also stops others from using your business marks without permission. But do you know how to secure your business name and logo with a trademark? Let's look at the steps you need to take and list some online companies that can help you get a trademark.

6 Essential Steps to Get Set Up

Step 1: Search the USPTO Database

Before you fill out an application, it is important to know if someone else already uses a similar trademark. Visit the United States Patent and Trademark Office (USPTO) website and search their database. The database helps you check if your business name or logo is available. If you find a mark that looks too much like yours, you might need to change it to avoid legal problems.

Step 2: Prepare Your Application

Once you are sure that your trademark is available, you must prepare your application. Think about the details of your unique name or logo and the goods or services associated with it. You can fill out the application on your own or ask for help. Many people use trademark service providers or hire an attorney to make sure the application is correct.

Step 3: File Your Application

After preparing the necessary information, the next step is to file your application with the USPTO. This filing can be done online. You must fill in all the required forms and pay the correct filing fee. Make sure to double-check every detail before you submit the application. A small mistake can result in a delay or even a rejection.

Step 4: Application Review

Once your application is submitted, it is reviewed by a USPTO examining attorney. This attorney checks to see if all the information you provided is correct and if your trademark meets all the legal requirements. Sometimes, the attorney may reach out to you if there is something that needs fixing or more information is required. Respond quickly and clearly to make sure your application continues moving in the right direction.

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Step 5: Publication Period

After the application review, if the examining attorney approves your application, your trademark is sent for publication. This publication is made in the Official Gazette, a publication from the USPTO. The purpose of this period is to let anyone know that you are trying to register a trademark. For 30 days, other people have the opportunity to review and oppose your trademark if they believe it will harm their business. If there is no opposition, or if any opposition is resolved, your trademark can move on to the next step.

Step 6: Registration

The final step is registration. After the publication period is over and no oppositions block your application, the USPTO will send you a registration certificate. This certificate is proof that your trademark is now officially registered. Registration gives you important legal rights and can help you prevent others from using your mark.

Online Companies That Provide Trademark Services

There are many online companies that help you with the trademark process by guiding you through each step. Here are some popular online trademark service providers to consider.

1. LegalZoom

LegalZoom is a well-known company that helps individuals and business owners with legal issues. They guide you through the trademark search, application and filing process. Many customers appreciate LegalZoom because they simplify the legal language and make it easier to understand what you need to do. Their customer service is available to answer your questions along the way.

2. Rocket Lawyer

Rocket Lawyer offers legal services online, including trademark help. They provide easy-to-follow instructions and access to legal documents. With Rocket Lawyer, you can also get advice from legal professionals if you have any questions during your trademark application. This service is useful for many small business owners who want help with legal issues without the high costs of a traditional attorney.

3. Trademark Engine

Trademark Engine is another online service that makes it simple to search and file for a trademark. This company focuses on giving a step-by-step guide, making it clear for small business owners to complete the process. Trademark Engine seeks to keep costs low while still providing detailed help for your trademark needs.

4. Formations

Formations is known for helping with business formation tasks like registering a company and protecting your brand. They offer trademark services that include a thorough search of the USPTO database and help with the application process. Their goal is to help business owners protect their ideas and brand names with ease and at a fair price.

5. ZenBusiness

ZenBusiness is an online business service provider that helps with various tasks, including trademark applications. They offer a streamlined process to get your trademark registered correctly. ZenBusiness provides support and clear instructions at every step, making it a good choice for new business owners who want a smooth experience.

Now that you how to secure your business name and logo with a trademark you can protect your brand. By following these steps you can secure legal protection for your business identity. Taking these measures now can save you trouble in the future and help establish your presence in the market with confidence.

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